Project – Create branding that breaks the mold for an upstart legal recruiting firm.

Strategy and Creative – CrossdalePaul came to us seeking something new in an industry hesitant to innovate.

We set out taking inspiration from the client’s systematic and data centric approach . A vibrant, modern and precision driven feel was developed through logo, color palette, typographic assets and copy writing. The brand came to life through a streamlined mobile website and impactful print collateral.

Results – The firm has exploded out of the gates.  Turning heads and challenging the standard for design within a stodgy legal recruiting field.