Project — Paperchase, a provider of financial services to the hospitality industry worldwide, found its brand story and offerings had become outdated and unclear. They enlisted K+L to revitalize their brand with a clear story and contemporary look and feel.

Strategy and Creative — Our mission was to create a website narrative that appealed to a broad audience, from fine dining and fast casual restaurants to hotels and entire hospitality groups. We aimed to highlight their comprehensive offerings, ranging from daily accounting to analytics and operational optimization.

Results — The rebranding and new website launch were enthusiastically received by internal stakeholders and customers, reinforcing Paperchase’s position as a global leader in their field.